Learn How to Sell to the Chain Store Industry
Reaching New
Markets, More profits and more $$$$
New:
The Internet for your business or home business, and analyze your business
This page will be updated with
information on
sales and selling instruction to the chain store
industry. This includes mass merchandisers and
multiple stores. Please contact me if you have any
questions on your product (s) or services being
viable to this industry (hard goods). My background
with the chain stores industry goes back to 1973.
I will also travel to instruct methods. There is a
definite way to sell but protocol must be observed.
This is not a free service, however it
has advantages of
personal help, direction, and support Another words you
are working with someone that will provide knowledge
and skills throughout. Personal interaction to get you
started because it's not a overnight success with every
chain store. Some will present purchase orders right away
others may decide to put your products in on a special
promotion,, and others may even want to set what we call
a test program (insert your products for 90 days as
example).
My own experience is that anyone that starts getting into
a few chains will soon be able to get almost every chain
store afterwards, due that other chain stores check each
others ads. They know if other stores like your products
then they will too.
My advice to anyone thinking about this
service should
use common sense. Don't underestimate what you can sell.
Also don't ever lie to a buyer of your capacity to fill
orders.
If you can only handle half of what they want say so! Don't
ever, ever, ever, make this mistake. Chain store buyers go
to
the same trade shows, often know each other, and your name
won't be forgotten if items weren't shipped that were for
one
of their paid ads. They will tell other buyers who will
tell even
more buyers. Additionally the buyer will also be
reprimanded
for not having merchandise for an ad.
Chain stores have preferred methods of
doing sales and
unlike the internet, your fill in orders can surpass your
initial (first) orders. K-Mart for example gave me an order
for app. 5400 pieces on a first order, fill in policy was 25 units per
store. First fill in orders approached almost 8000 units!
We started with one shift and added another, while our
cost of goods (manufacture) dropped almost 40% from
use of electricity, heat, and collective factors. Due to
high production our cost for production materials also
dropped about 10 percent multiplied times almost 200,000
production units was a profit in itself. These are the
type of benefits you can realize.
Write today and start selling for your own products or
represent others.
email for more information